Rubicon Project (NYSE: RUBI), which operates one of the largest independent advertising marketplaces in the world, today announced its new EMEA leadership team, as part of an ongoing investment into its global commercial strategy.
James Brown, formerly Rubicon Project’s Managing Director of UK, Ireland & Nordics, has been named Managing Director of EMEA. James has been with Rubicon Project for almost three years, and prior to that has spent 15 years in digital advertising at The Telegraph and Diffiniti (now iProspect). He will report directly to Joe Prusz, Global Head of Revenue.
Steve Wing has been announced as the new Managing Director of UK, Ireland & Nordics. Steve was previously VP, Global Business Development & Strategic Partnerships, and will be overseeing all revenue efforts across these markets, managing the teams working with leading buyers and sellers, including Rubicon Project’s Nordic representative, Netric Sales.
In Europe, Valérie Latronche has been named Managing Director of France & Belgium, and Sara Buluggiu, formerly Rubicon Project’s Italy Country Manager, has been appointed as Managing Director of Italy, Spain & MENA. Steve, Sara and Valerie will report directly to James Brown.
James Brown, Managing Director, EMEA, said: “I am thrilled to take on this new role at Rubicon Project, and am excited to further build upon our unique position in the marketplace as we continue to grow, evolve and lead the industry. We now have the framework in place to execute on our key business growth drivers and today’s announcements ensure that Rubicon Project will remain well positioned to continue to shape and define the future of advertising over many years to come.”
Steve Wing, Managing Director of UK, Ireland & Nordics, said: “This is a new challenge for me and I am honoured to be looking after the UK market along with Ireland and the Nordics. Rubicon Project is at an extremely exciting time in the company’s history and with both our product and leadership strategies in place, I look forward to working as one cohesive unit to continue to drive growth and profitability for Rubicon Project, and in turn, our customers.”
Joe Prusz, Global Head of Revenue, Rubicon Project, said: “The announcement of our new EMEA leadership team is a reflection of Rubicon Project’s commitment to the region. It is one of the largest and most advanced advertising markets in the world, forecast to be worth $53.8 billion this year1. To ensure we are best positioned to capitalise on this market opportunity for buyers and sellers, it is imperative that we have the strongest talent and the most experienced leaders at the helm of our commercial operation.”
1eMarketer: Digital Ad Spending Worldwide, by Region, 2014-2019