Googleは、End to Endのオンライン動画配信・収益化をサポートするプラットフォームを提供するAnvatoを買収した。動画配信技術をGoogleに取り込み強化するとともに、End to Endの技術を利用することでアドブロッカーの入る隙を減らす目的もあるとみられる。
We are excited to announce that Anvato is joining the Google Cloud Platform team.
Anvato will continue to deliver the full range of cutting edge video processing software solutions for pay TV operators, programmers, broadcasters and live event producers, and will do so on the Google Cloud Platform infrastructure.
We are grateful to our media and entertainment customers — NBCUniversal, Univision, Scripps Networks, Fox Sports, Media General, just to name a few — who have not only fueled our growth but also trusted our technology to power their core business.
We are thrilled to bring together Anvato with the scale and power of Google Cloud Platform to provide the industry’s best offering for OTT and mobile video. This will allow us to supercharge our capabilities, accelerate the pace of innovation, and deliver tomorrow’s video solutions faster, enabling media companies to better serve their customers.