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  • 2014.9.25

RadiumOne、電通イージスのトレーディングデスクであるAmnetと提携を発表

RadiumOne, the programmatic advertising experts, have partnered with the Dentsu Aegis Network’s trading desk Amnet, in order to help Amnet leverage ‘connected audience everywhere’ for Dentsu Aegis Media clients.

This partnership allows RadiumOne to complement Amnet’s own technology and helps broadens their reach of online influencers, expanding their ability to discover the most valuable audiences where they are across the internet and delivering brilliant results, engagement, awareness and insights back to our clients.

The Amnet trading desk was created in response to the technology driven revolution in digital media buying and provides best in class service and expertise in emerging data-driven media strategies. They use a sophisticated technology agnostic stack to target bespoke audiences at scale and to deliver better business solutions for clients.

RadiumOne are a global technology business at the forefront of the programmatic advertising revolution who compliment agency trading desks with their unique capabilities. In July 2014 they won an AOP Award for Best Technology Partner for their groundbreaking work with IPC Media and have announced major partnerships with the FA, Team Sky Cycling, OPQS Cycling, Conde Nast UK, MTV and Haymarket in 2014.

Steve Hobbs, UK MD of Amnet, commented, “At Amnet we are always looking to collaborate with best-in-class partners to broaden our technology offering to clients and this is a great example of that. We look forward to working closely with RadiumOne and delivering brilliant results for our clients.”

Craig Tuck, Sales Director, RadiumOne UK adds, “We are really pleased to cement this partnership with the Dentsu Aegis Network and AMNET. We look forward to helping their clients’ paid digital media across all devices become ever more efficient & effective. RadiumOne understands how consumers are engaging with, and sharing, content online like nobody else and we’re excited to collaborate with the AMNET/Dentsu Aegis Network teams. Through our patented algorithm Sharegraph™, we understand and segment online audiences, then enable brands to reach them with paid media in realtime, at huge scale, cross device. No-one else has our capability and its fantastic Aegis have seen that we can complement their existing capabilities to deliver best in class campaigns.”

About RadiumOne
RadiumOne are programmatic advertising experts.
RadiumOne uses programmatic advertising to connect brands to their next customers by incorporating valuable first-party data about behaviours; actions and interests demonstrated by consumers across web and mobile touch points.
Using insights and data intelligence, RadiumOne helps marketers activate customer engagement in real-time with relevant and personalized offers, messages, content and ads across devices, locations and screens.
We understand connected audiences everywhere and we achieve this at great scale. 25 billion actionable consumer insights, 60 million real-time consumer engagements and 100,000 new customers acquired for our partners daily.
RadiumOne is based in San Francisco and has 13 offices in seven countries – the US, Canada, UK, France, Denmark, the Netherlands and Australia.
To learn more about RadiumOne, please visit www.radiumone.com.


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