Mobile social network Eskimi, has launched a mobile real time bidding platform (RTB) with the goal of increasing the mobile reach in Nigeria for advertisement clients and agencies.
Eskimi currently has 9 million members in mobile social networks in Nigeria alone and is planning to add another 30 million mobile consumers to the reach package proposed to clients in Nigeria. With the calculated overlap, the overall monthly reach Eskimi offers will exceed 32 million users.
All campaigns can be launched by Eskimi account managers and clients will use the same dashboard. Agencies will have special deals and improved dashboards so that everything can be also shared with the clients.